Choose a suitable title which reflect to your services, you should have to put some suitable keywords/key phrases in title because entire content of e-mail depend on title. If you have different-2 services then you should have to prepare separate mail according to services. hotmail connexion
For effective mail marketing you should have a perfect mail marketing software, and before using it take a trial. If you are using server based email software packages then it will automatically manage e-mails bounce back.
Some useful techniques for effective mail marketing
Title – Choose a suitable title which reflect your services, in title put suitable keyword/key phrase because entire content of e-mail depends on title. If you have different-2 services then you should have prepare separate mail according to services.
Content – Content should be very specific, short and simple. You can use graphics(image) between content, all graphics and content should be in right places & eye catching. In content grammar and punctuation play very important roll so content should be error free and very effective. Most important thing is that, content should be according to your title. All special offer & content can be in bold tag that will give proper impression. Email marketing is to offer an email correspondence course on a subject closely related to your website or the products or services you offer. Keep your emails to the point, people love information, interaction, and a deal. They do not have time for novels or complicated instructions to do something.
Links – Links should be in proper places, and keep one thing in mind links on keywords/key phrase should be open related to these keywords/key phrase. Pages or page should be helpful and no. of links should be less for your customer point of view.
Delivery – Ensuring that your emails are delivered to the in box of recipients and aren’t registered as SPAM. You can also use Spam filter keywords(sender end)
Render ability – Ensuring that emails are readily viewable in different email readers such as Outlook and also web mail readers such as Hot mail and Yahoo! Mail. End of mail make sure your email signature includes your website address & social media links.